Everyone will be blogging about this by tomorrow, so I’ll just say this. We’re always taking into account things when planning stunts. Insurance. Rain. Crowds. Media. But we live in a world that spends most of the time on high alert. We should probably take that into consideration when we brainstorm stunts, as well. Flooding Times Square with Yoo-hoo is one thing. You know what it is, you see it happening. Putting flashing lights at high traffic areas around Boston for a promotion for Cartoon Networ’s Aqua Teen Hunger Force, is something else entirely. Not really that bright. Even if they were "harmless." And you know it’s not a smart stunt if I say it’s not. I mean, I’m the [...]

Little tidbit from a report: According to Veronis Suhler Stevenson’s 2006 Communications Industry Report, consumer promotion spending in the U.S. rose only 4.0% to $44.47 billion last year. While that is a sizeable chunk of marketing budgets, it nonetheless is dwarfed in comparison to a much bigger and faster growing consumer advertising business. According to VSS, advertising grew 6.4% last year to $210.29 billion. What does that tell us? It tells us that while we’re growing as an industry, we’re not growing fast enough. Advertising has always been the big fish in our pond, and it still is. It’s also growing faster than we are, which continues to make it bigger. Now this isn’t a truly accurate comparison, as we [...]

Any addies in my reader universe? Catch the TBWA/Chiat/Day nightmare surrounding Chuck McBride? Basically, Ad Age "broke" the news that he was thinking about bailing to start his own shop. In response, this video "leaked." Sigh. Thoughts?

Anyone catch today’s Profnet about a reporter looking to interview kids who have accidentally found porn while surfing online? That made me laugh, for several reasons. 1) "Accidentally." Enough said. 2) Would you admit to it? If you did, and all your friends read the story… Well, reason #1. 3) The whole request was ironic to me, in a Herbert from Family Guy type of way. Hee. It’s Tuesday. I’m slammed with work. Sorry I’m not more amusing.

It goes without saying that I have a name. I know I do. People call me by it. I react to it when they do. Which is why TWO emails from the same person within an hour, both identical, and both starting off with "Dear     " irk me to no end. Dear Please find the latest release from Samsung camera.  If you need high resolution images, please contact me at j….@randjpr Samsung Unveils the NV11 10 Mega pixel Model is the Fourth in Samsung’s Flagship NV Series January 30, 2007 – Samsung Camera today unveiled the newest addition to its groundbreaking NV series of advanced point & shoot digital cameras – the NV11.  Representing the latest in intelligent camera [...]