The UK’s Daily Mail is talking about how Sony, after apparently smoking WAY too much crack, decided that it would be smart to promote the launch of a new violent video game by having a FRESHLY SLAUGHTERED GOAT at their launch party, as well as inviting people to reach inside the "still warm" goat and eat offal from its stomach. Areyoufreakingkiddingme? Sony is ALREADY the number one target for violence in video games – I know – I used to rep GameWEEK Magazine – Try handling crisis comms for GameWEEK at e3 a week after Columbine… This is just brutally stupid. Oh, and also? It’s really freaking CRUEL. You don’t kill animals to sell video games. Photo from the Daily [...]

Day four at the Palmer House Hilton Hotel. My desk in my hotel room.

Valleywag calls it: "A Web Guru On His Knees." Ouch. Will Edelman cut him loose?I’m putting down odds, if anyone’s interested. I’m at a conference today in Chicago, and one of Edelman’s clients is here. I can tell you that they were one of the ones mentioned by Jim Louderback in his rant to Strumpette.  I’m trying to find their VP/M and get a quote or reaction. Between this and the infamous Wal-Mart incident, Rubel is quickly becoming the Vanilla Ice of the PR World. Collaborate and listen, indeed.

Congratulations to last week’s caption contest winners. I couldn’t pick just one. You seem of some use… I will kill you last. – MAB The new trend…Business Catsual. – Chad "With only 90 seconds remaining in Peter’s mid-morning bathroom break, Billy had to set the order limit on his GE bid and log out before returning to the mailroom…" – Ike Email me your addresses, I’ll hook you up with some fun stuff. Well done, thanks to everyone! Stay tuned for the next contest, next week.

Rumor mill floating heavy today says that Andrea Wong from ABC’s Reality programming is gonna replace the recently gone Betty Cohen over at lifetime. Makes sense – Wong is highly respected, her numbers prove her out (Dancing With the Stars, etc.) so I could see it. But the real question – Why would Betty host a press conference, then the next day say kthxbai? Not questioning why she left, that was a given. But why host the schedule press conference, then bail? Questions abound…