Check out the attached. It’s from Zenith.com – Don’t know if Zenith will be back fixed, so I screenshot it below, click on it to open it up bigger. Questions. 1) Is this cool? 2) If you’re a small PR firm/shop/agency, how do you deal with non-payment? 3) Does this help or hurt the agency who’s doing this? 4) Does making specific named allegations help or hurt the people named, or is it more dangerous to the agency, as well? 5) Does anyone notice that there’s no mention of the agency that built this in the first place?

Chris Anderson at Wired is fed up with BS pitches from people who don’t bother to take the time to do their homework. So he’s started outing the people who send him exactly that kind of crap. 5w is on the list more than once. (Sorry Ron – train your people better.) SparkPR is on the list. (Ouch.) mPRm, Morris King, Edelman, Lippe Taylor, SSPR (more than once) and tons and tons of other. JESUS, PEOPLE?! WHEN ARE WE GOING TO FREAKING GET IT? DO YOUR HOMEWORK FIRST! DON’T PITCH BLIND! THIS ISN’T F’ING ROCKET SCIENCE, FOR CHRISSAKES! Damn, this crap pisses me off – But I’m NOT pissed off at Chris! I’m pissed off at EVERYONE ON THIS LIST. [...]

I hate giving Greg any more of a swelled head than he already has, but he deserves a mention for this. Spectacular post, read it and commit it to memory.

Killer hit this morning in the NY Times for Disaboom, a relatively new client. The nicest part is that it took about a month – the client understood this, and got that solid PR is not an overnight process. If you find yourself lucky enough to work with clients who understand timing, like mine do, hang on to them. They rock.

This is the overview of the talk I gave at the Orange County IABC event last week. It’s a pretty good primer on Social Media, if I do say so myself. Brief being better, here’s all you need to know. I’d be interested, as always, in your thoughts. a) Networking is something you should be doing always. Don’t rely on "social networking" to get out of meeting new people the old fashioned way. b) Friendster is dead, when I get a friendster request now, I think, "oh, that’s just… special." c) Linked in is for recruiters. d) myspace is being dropped by everyone like a bad habit. I don’t need to have 20,000,000 friends that I don’t know. I get [...]