PETER SHANKMAN

How we justify buying an iPad:     What actually happens to 99% of us once we get it:  

Hey gang – Want to win these speakers? They’re pretty awesome – Made by Altec Lansing, they fit in any bag, and have more power and bass than I’ve EVER heard from portable computer speakers before. I’m rockin’ out to some Gaga right now, and the bass scared the cat off the couch. Good, good stuff. All you have to do to win them is this: Simply act out a scene from your favorite movie, and upload it to Youtube. Doesn’t have to be professional, shoot it with your iPhone or iPad or Droid. Doesn’t have to be long or multiple shots. Just something fun. Post the video link below in the comments. Deadline: June 1, 2011. I’ll have someone [...]

I was going to call this article “All “Social Media Experts” need to go die in a fire,” but I figured I should be nicer than that. But my title stands. If you call yourself a “Social Media Expert,” don’t even bother sending me your resume. No business in the world should want a “Social Media Expert” on their team. They shouldn’t want a guru, rock-star, or savant, either. If you have a “Social Media Expert” on your payroll, you’re wasting your money. Being an expert in Social Media is like being an expert at taking the bread out of the refrigerator. You might be the best bread-taker-outer in the world, but you know what? The goal is to make [...]

Bonn, Germany 300 days a year on the road and no play makes Peter a dull boy. And we can’t have that. People ask me the last time I took an honest-to-goodness vacation, and I can’t remember. I think it was a few years ago? No idea. My last business trip, though? Well, I’m on one right now. The main reason I don’t go insane with as much as I’m on the road for business? I try to throw in a bit of fun on every trip, no matter how little time I have. It could be anything from an hour to a few extra days, depending on the logistics of my trip. But no matter what, I make sure [...]

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Customer Service New Rules for a Social Media World - Buy on Amazon
Customer Service: New Rules for a Social Media World by Peter Shankman
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