PETER SHANKMAN

Hey gang! Remember Boxing Day 2008, where I held a massive all-day trivia contest on Twitter, giving out prizes to everyone who had to work that day? Remember the one I did on the HARO anniversary the following year? They were both a ton of fun, and there were awesome prizes to be had! Well, I feel like doing it again this weekend, for as long as we have power and connectivity! We’re all going to be home and chilling anyway (at least those on the east coast) and in NYC, all outdoor events (including the two races I was going to run) have been cancelled. So why not give out some prizes? It won’t be as massive as last [...]

The following story is entirely true. More importantly, I swear on my entire professional reputation and all I hold dear to me that the story below was in no way staged, planned in advance, or in any way faked. This is real. And most importantly: This is AMAZING. When my alarm clock went off at 3:30 this morning, I knew I was in for a long day. I was catching a 7am flight out of Newark to Tampa, Florida, for a lunch meeting in Clearwater, then heading back to Newark on a 5pm flight, getting me in around 8:10pm, and with any luck, to my apartment by 9 or so. We all have days like that, they happen from time [...]

Here’s the top ten things that need to die a quick and painless death on Twitter. With your help, we can kill them. 10) Please vote for my company X every day for the next 14 days to win Y! Thanks! 9) Anything that ends with the words “Please RT!” 8) #fb. Wanna post on Facebook? Do that. This right here? This is called Twitter. Different mediums, different message. 7) Anything passive aggressive. Got something to say to someone? Man (or woman) the hell up, and just say it to them. The world doesn’t need to know about your issues. 6) Checkins on Foursquare from any place other than a place that a) has an a-list celebrity b) has you [...]

I was quoted in a report on All Things Considered this past Thursday, where I suggested that paying for new Twitter followers is about as icky as paying for sex. What I really tried to get across in my interview was this: There are certain things you don’t do in this world: Abuse an animal. Make any attempt to get any TSA official to smile. And also, you never pay a consultant or company to acquire new Twitter followers for you. They’re not real, and they won’t help you in the long run. By itself, the number of Twitter followers you have is the new penis envy. If that sounds familiar, it should – I’ve said it before. But with [...]

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Customer Service New Rules for a Social Media World - Buy on Amazon
Customer Service: New Rules for a Social Media World by Peter Shankman
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