PETER SHANKMAN

What’s wrong with this picture? I currently have over four thousand people sitting in what I call “Facebook Purgatory,” because I’ve reached the cap of 5,000 friends on Facebook. Over four thousand people! Four thousand potential brand ambassadors, four thousand people who want to add me to their network. Four thousand people with whom I can potentially work, four thousand people who may become IRL friends, or contacts, or clients, who may, after looking at my profile, and seeing previous speaking engagements, ask me to speak at an event they’re producing. Four thousand people (and rising) with whom, at this point, I’ll never connect. And don’t tell me about the Fan Page. I already have one. It has over 2,000 [...]

Y’all remember the story about Darren S, right? Think he has a brother? Hat tip to Hot Chicks with Douchebags Wow. Just… Wow.

You know, had the US Mint issued their new five dollar bill either Monday, Tuesday, or Wednesday of this week, the most play it would have gotten was perhaps a reporter doing the math to figure out how many of them Spitzer would have needed for two hours with Kristen. So fortunately for them, Spitzer resigned yesterday, giving CNN a much needed break to fill space with virtually anything else, including two full minutes for the debut of the new five dollar bill. It would seem to really be, yet again, all about timing. Good for the Mint.

Good morning from Newark International Airport’s Terminal C President’s Club 1. I’m waiting for my flight to Albuquerque, New Mexico, to keynote the New Mexico PRSA, as a favor to my good friend Benson Hendrix. As I sit here, I can reflect, which is always fun. And I can learn how to use my right thumb for the space bar, since my left one is infected and hurts like hell when it makes contact with anything at all. Because of a skydiving accident? Because of a marathon where I had to claw my way to the finish line? No. Because I was putting a piece of mail into the mail slot in my building, and snagged my thumbnail on the [...]

Having a discussion a few days ago with a running buddy who is in HR. She was telling me how, when she interviews potential candidates, she asks for one or two online personas – She tells them that before she Googles them, she’ll go to those specific personas and attempt to form an opinion that will be used to counter anything she finds on Google. Keep in mind, this woman is head of HR for a major Fortune 500. She doesn’t do it as much now, I’m assuming, since the kind of people she’s interviewing are major candidates, but she instructs her staff to do it, too. So what personas would you give? For me, I’d probably give this blog, [...]

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Customer Service New Rules for a Social Media World - Buy on Amazon
Customer Service: New Rules for a Social Media World by Peter Shankman
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