OK… Got some pretty cool HARO news today…
As you know, HARO is experiencing explosive growth. It’s beyond insane how quickly HARO has grown – we’re beyond thrilled, of course, but with this new power, comes awesome responsibility, as it were. So on Wednesday, HARO will be moving to a new email service provider (ESP). Take [...]
When I started HARO in March of 2008, I never, ever predicted that we’d get so big that we could create a press release on the statistics of where HARO is now vs. where we were when we launched. Yet that’s exactly what happened.
Despite how much I hate press releases, the group that manages HAROs [...]
Co-written by Peter Shankman and Sarah Evans
There’s a new phenomena of people declaring themselves social media experts. We’ve actually heard from firms who pushed someone to become their resident social media expert because the person was on Facebook. There is no endorsement or accreditation to set apart legitimate industry leaders from bandwagon opportunists.
Social [...]
I’m writing this today from a hotel room in Park City, Utah. One year ago, I wrote this blog post from a hotel room in Los Angeles, California. It talked about how my little Facebook group, called “If I Can Help A Reporter Out, I Will,” blew through 1,200 members, and I had to move [...]
Help A Reporter Out was founded on the principle that we could easily connect journalists with sources all around the globe, for all media outlets.
In the beginning, we accepted all forms of media, from anyone claiming to be a reporter. As we got bigger, we had to start implementing certain rules and guidelines as to [...]
“Can We Do That?! Outrageous
PR Stunts That Work— And Why
Your Company Needs Them”
by Peter Shankman
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