THE HARO PRIZES! OK gang… Here’s what you’ve been waiting for! IF you’re on this list, email me from the same email you used to send in your screenshot, and we’ll get your prizes out! And yes, iPads are gonna take a few weeks. Deal. :) iPad: Heather Whaling iPad: Marc Pitman iPod: Sarah Kimmel A Flipcam, donated by Pixability: Gloriane Lee One Day on I Wear Your Shirt Chad Sour ScotteVest Gift Certificate: Gary West Ogio Gift Certificate: Lari Cochran $100 worth of Dog Treats from BullyStickDirect: Amber Hack $100 Gift Certificate from Ribbed Tees Anna Smith $50 Gift Certificate from GoldStar: Jenny Durman $50 Gift Certificate from GoldStar: Marnie Green HARO T-shirts will be sent – We’ve got [...]

PRIZE LIST! 2 iPads One Flipcam (thanks to Pixability) One day of “Shirt wearing brand publicity” Thanks to I Wear Your Shirt One Kodak ZI8 Camera (sweet! Compliments of Bert Martinez) A $100 Gift Certificate from Carlo’s Bakery And tons more stuff!! So back in early 2008, we launched a HARO day – Essentially, we asked everyone to make all of their status updates the following: “Get sourced, get quoted, get famous: http://helpareporter.com” And people did it in droves! It’s time to do it again! But this time, we have prizes! The reason HARO has been as successful as it has is due to two things: 1) It’s helpful to you. 2) Because it’s helpful, you like telling people about [...]

You know, we get thousands of emails from people using HARO on a regular basis. Tons of them are “Hey, we got published!” or “Hey, our ad on your site rocked!” which is awesome. But then, every once in a while, we get the emails from people pissed off that our free service doesn’t completely do everything they want, including being a personal publicist, making them a sandwich, and helping them drop 30 pounds from their butt. I was talking about this with my good friend Adam the other day, and he came up with a spectacular analogy that I’d like to share below. What HARO IS. And what it isn’t. We’ve got a reporter who needs to connect with [...]

I woke up this morning, my first night home after a very successful South by Southwest, to a hungry cat at 5:30am. I was exhausted, and pushed her away. Turns out, she wasn’t so much hungry, as she was trying to inform me of a shitstorm brewing in the comments section of a well-written blog post, about how there were way too many douchebags at an otherwise excellent conference. She’s a very smart cat. The short story – A blog post was posted about someone at a party who yelled at a volunteer. It wasn’t me. However, under the influence of too much tequila, I posted a comment on Twitter inside the TechKaraoke party that was taken totally out of [...]

Go to Google right now and type in the word “Publicity” without the quotes. Go ahead. I’ll wait. Notice the second item that comes up in search? NOT in the Google ads, but in actual organic search? Here’s a photo, in case you didn’t. Yes, that’s HARO right there as number two, right behind Wikipedia, and in FRONT of a domain with the word “Publicity” in it. Thank you Evan, at First Page Sage. I was never a real believer in SEO, thought it was too much math, and figured it better to get people to link to us, which would help grow our ranking in Google. I still DO believe that – no doubt. But I also have been [...]