Conference season is upon us! It’s been a fun, relaxing summer, but welcome back to hell! With more conferences than ever before from which to choose (don’t these guys know we’re supposedly in a recession?) here are eight easy tips to help navigate the ones you do choose to attend.
1) Networking starts LONG before you [...]
Thanks to my assistant being on vacation, I managed to show up at the airport five hours early for my flight this morning. With time to kill, I started walking around, and came across a Wendy’s. Knowing my burger chain trivia, I knew that Wendy’s serves burgers at any time of the day, even at [...]
This particular Twitter posting came back to bite the agency person from Ketchum (New York office) who made some unflattering remarks about Memphis this morning before he presented on digital media to the worldwide communications group at FedEx (150+) people. Not only did an employee find it, they were totally offended by it [...]
Use BOTH outlets at Starbucks, yet SLEEP in front of your hogging-both-plugs devices.
I put “downtime” into two different categories. Short-burst downtime, and long-burst downtime.
Long-burst downtime, we all know, are the hours between the flight attendant saying “Sir, the doors closed 15 minutes ago, Blackberry off, NOW,” and that first “ka-thump” of the wheels hitting pavement, hundreds or even thousands of miles away.
Then there’s short-burst downtime.
If you’re connected [...]
“Can We Do That?! Outrageous
PR Stunts That Work— And Why
Your Company Needs Them”
by Peter Shankman
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