Why a Tiger is Sleeping Like a Baby Tonight…

The entire world stops today, almost all news streamlines into one story (with the exception of a terrible plane crash/act of domestic terrorism in Texas.)
Everything has shut down now, as the world waits… Waits… Waits for the Tiger… not to Roar, but to meekly crawl out of his den, wring his hands, shuffle around, apologize, [...]



The Power of SEO – I’m now a believer

Go to Google right now and type in the word “Publicity” without the quotes. Go ahead. I’ll wait.
Notice the second item that comes up in search? NOT in the Google ads, but in actual organic search?
Here’s a photo, in case you didn’t.

Yes, that’s HARO right there as number two, right behind Wikipedia, and in [...]



Five reasons why you should ALWAYS answer that first email

I got to wear the 1986 New York Mets World Series Ring and hold the trophy today, in a parking lot of an Embassy Suites, in Omaha, Nebraska, because Ed Hearn, a former NY Mets player, sent me an email asking for advice about publicity.

I get a lot of questions from people who see me [...]



2010 – The Year of FourSquare?

Spent the past four days in Vegas at Affiliate Summit – Much like Twitter was the big noise on everyone’s lips last year, this year was all about FourSquare.

If you haven’t gotten sucked into the black tar heroin that is FourSquare, it’s essentially a location based check-in service, where you compete to become “Mayor” [...]



Want your brand seen by over 100,000 people in at least six countries this year?

UPDATE! TWO THREE FOUR FIVE SPOTS SOLD ALREADY. THREE TWO LEFT ONE LEFT!!!! SOLD OUT!!
SOLD OUT!!!
Any desire to get your company, logo, or brand image in front of thousands and thousands of people, all around the world, all throughout 2010?
It’s no secret I travel a lot.
It’s no secret I speak a lot at conferences, [...]