2010 – The Year of FourSquare?

Spent the past four days in Vegas at Affiliate Summit – Much like Twitter was the big noise on everyone’s lips last year, this year was all about FourSquare.

If you haven’t gotten sucked into the black tar heroin that is FourSquare, it’s essentially a location based check-in service, where you compete to become “Mayor” [...]



How to use Twitter to report breaking news

Today, there was a small evacuation at Grand Central Station in New York City. It was so small, in fact, that the media didn’t even pick up on it.
However, all over Twitter, within minutes, the rumor mill had fueled stories of “Explosions!” “People dead!” and other mass hysteria.
Except, none of it was true. There was [...]



Affiliate Summit East 2009 Keynote

I think this may be the largest audience I’ve ever spoken to! Wow!



So how many of these came true?

In 1993, AT&T released a massive ad campaign called “You will.” How many of them came true? (EZ-Pass, books online) and how many of them didn’t? (Faxing from the beach, or public phones with Skype built in?) (Who still uses a public phone??)
Anyone remember these?

Which ones do you resonate with?
*Thanks to the Bad Pitch Blog [...]



Ringtones: Playful or Passive Aggressive?

“Where you at – The Whole City Behind Us…” Boost Mobile Commercial, 2004.
Was at the airport last night, happily typing away, when I hear an alarm next to me. But not a routine “beep beep beep,” but more of an air horn “hide the artwork and the silver the Nazis are coming!” type of alarm.
Looking [...]