According to BrandRepublic (and a bunch of others) Edelman PR issued a public apology for not disclosing that a blog called www.walmartingacrossamerica.com, about two people in an RV sleeping in Wal-Mart parking lots, was in fact, underwritten by Working Families for Wal-Mart, a group back by (shock) Wal-Mart, designed to portray a positive image of the superstore. There aren’t keys  big enough on my keyboard to ask Edelman – WTF? This is EDELMAN! This is "The last great independent PR shop." This is the home of STEVE FREAKING RUBEL! He’s quoted as the expert on every article on blogs in the free world, because he’s been that good at mixing the Kool-Aid. You’re going to tell me Steve couldn’t have [...]

So we all know about Mel Gibson getting busted for Drunk Driving. Two stories are emerging from a PR perspective out of this. The first, obviously, is the LA County Sheriff’s office, and the fact that they might have, according to TMZ, offered preferential treatment to Mr. Gibson, as well as going back and changing the police report to make it reflect less badly on Mr. Gibson. Lessons out of this are simple – Hollywood gets a different set of rules – that’ll never change, and that’s not so concerning. It’d be nice to see him lose his license, just like any other idiot who DWI’s, but it wouldn’t matter, since he probably has a fleet of limos and drivers [...]

Well, I can sleep better at night. NEWS RELEASE NATIONAL AGRICULTURAL STATISTICS SERVICEUnited States Department of Agriculture * Washington, DC 20250Ag Statistics Hotline: (800) 727-9540 * www.nass.usda.gov ________________________________________ Contact: Ellen Dougherty (202) 690-8122Krissy Young (202) 690-8123 USDA REPORTS AN INCREASE IN THE AVERAGE WEIGHT OF A TURKEY WASHINGTON, Nov. 15, 2005 – The U.S. Department of Agriculture today reports that turkeys throughout the United States have increased their average weight by 4 percent. According to the monthly Poultry Slaughter report, USDA’s National Agricultural Statistics Service (NASS) reported that the average weight of turkeys slaughtered in 2005 was 28.2 pounds, up from 27.2 pounds a year ago. Historically, turkeys have increased in average weight annually for at least the past 40 [...]