Off to a Good (And by Good I mean Bad) Start
Yeah… Um… No.
B-A-D B-R-A-N-D M-O-V-E (23 Points)
See, this is called bad brand forethought. And anyone will tell you the same thing.
Facebook is saying the decision was made by the Scrabulous developers, not Hasbro or Facebook. Of course it was! If you’re facing a multi-million dollar lawsuit, you’d shut down, too.
Why Hasbro took this route, similar to Fox shutting down Simpsons […]
Wanna Have a Beer With Matthew Modine?
Matthew Modine want to buy you a beer!
Matthew will be doing a 20-mile bike ride through Brooklyn and the Lower East Side, stopping at a number of local bike shops to spread awareness about his September 20th event - Bicycle for a Day (BFAD.) Matthew wants to invite bicycle and environmental enthusiasts, and anyone who […]
Video time - Two interviews and a review!
I got to meet David Brain CEO of Edelman Europe today. Not only did he give us a great Buy Peter a Sandwich interview, but then flipped the camera, and interviewed ME for his SixtySecondView blog. I love CEOs that blog. His interview of me first, then mine of him. Enjoy! Best part? It’s a […]
How to invite people to Help a Reporter
Easiest way in the world to invite people to Help A Reporter - Simply cut and paste below:
As you know, reporters are constantly looking for sources. They’re always writing stories, reporting on something, and always need experts in the field of whatever they’re reporting.
Problem is, they don’t often know how to find them.
On […]
Where The Hell Is Matt Is Back!
When I saw Matt’s first video in 2006, I was so jealous… So so so jealous. But the more I thought about it, the more I realized that it wasn’t entirely jealousy - it was envy, but in a good way - in a “wow, that’s something else to add to my list” type of […]
Buy Peter a Sandwich: Jill Ivey, Phillyist.com
Jill Ivey was part of the Harrah’s Blogger overnight that I threw last weekend in Atlantic City. Naturally, I had to get her giving us the scoop on what she loves, hates, WHO she loves and hates (she names names!) and enjoy the part where she corrects me when I screw up the venue we’re […]
No matter what I have to do…
I make sure the HARO email goes out on time.
Wednesday night, before the HARO DC Happy Hour, 6:15pm, outside Metro Center.
An open letter to the two kids on the M-11 bus this morning
(Schmaltz Post Alert. Avoid if you’re prone to crying…)
Dear two high school kids I briefly met on the M-11 this morning as I was coming home from Temple and you were heading to school:
I knew you were in high school because one of you asked if the other one wanted to sign your yearbook. When […]
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Peter’s Book
“Can We Do That?! Outrageous PR Stunts That Work— And Why Your Company Needs Them”
by Peter Shankman
Details »