Hi there! Chances are, if you’re hitting this page, it’s because you found me via my Twitter page.
If you did, then I thought I’d give you this quick page to get some kind of quick background as to who you just followed. And before we even get all into that, thank you for following me! That’s quite nice of you!
So… Much like 24 used to do when you’d start a new Monday night episode, (sigh… I miss that show…) I’ll try and catch you up to speed on who you just followed, all in two minutes or less.
Who am I?
My bio is here, which will tell you a lot about me. Nutshell? I’m a CEO, who’s sold a few companies to much larger companies. I’m an Angel Investor in several start-up companies, a public speaker, and a consultant to Fortune 100 companies around the globe. I started my career by getting lucky enough to be one of the founders of the AOL Newsroom back in 1995, when AOL was cool.
From there, I moved back to NYC, where I still live today. I’m a born and raised Manhattan kid, and went to LaGuardia High School of Performing Arts. (Yes, the “FAME” School.)
When I’m home in NYC, I spend the majority of my time being bossed around by a beautiful wife, and a psychotic cat named NASA. (He’s on the right. Karma, on the left, passed away a few years ago. Karma was named because I found her and figured it was good Karma to save her from the streets. NASA was named because I found him and he ran around my apartment like a psycho – Figured if he kept doing that, he’d go into orbit.
What I do
I run several companies, ventures, and the like. Most popular is HARO, or Help A Reporter Out. Currently the largest source repository in the world for journalists looking for sources, and the largest place in the world for any company or any person to get free shots at PR, Help a Reporter, for free, connects over 1,200 sources per week with journalists looking to quote them. HARO was acquired in June of 2010 by Vocus, Inc.
I’m currently working on an unnamed startup that should massively improve customer service in companies around the world. More as that grows. Other things I do include talking to companies around the world about how to better implement customer service and marketing in their corporate environments to generate additional revenue. See, I’m one of those people who believes that as “cool” as the things you can do with marketing and customer service might be, if you’re using it for your business, and not generating additional revenue with it by creating additional users/buyers/customers, or solving problems with it before it costs you money, then you’re doing it wrong. See, I’ve never met a CEO of any size company who believes that “”cool” trumps “revenue,” so my thought process is the same – Whatever you’re doing, it needs to be about building revenue, as well as your brand, audience, etc.
I have three books out. Most recently, “Nice Companies Finish First: Why Cutthroat Management is Over, and Collaboration is In,” came out in April of 2013, and is my first best-seller. (Yay!) My second book, New Rules for Customer Service in a Social Media Enabled World, published by Pearson in December, 2010, is on that very topic. My first book, “Can We Do That?!? Outrageous PR Stunts That Work and Why Your Company Needs Them,” was published by Wiley in 2006.
The first company I ever started, (all the way back in 1998), a PR firm aptly called “The Geek Factory, Inc.,” had the staff and clients acquired by a larger PR firm in 2001, and now, the Geek Factory serves as a sort of “holding tank” for any new ideas that spring forth from that odd bowl of tapioca I call my brain.
So in teaching all those companies about social media, and traveling as much as I do to do it, a portion of my tweets come from either airports, planes, or similar locations. I try to keep them interesting, usually throwing something in about why the TSA sucks as much as it does, or randomly asking if anyone wants to have dinner in whatever city or country I currently happen to be. I frequent countless United Club Lounges on a regular basis, as I’m a loyal United Airlines flyer. I check in on Foursquare each time I hit a club, so if you travel at all, feel free to follow me there, and you’re welcome to be my guest at a club if we happen to be at the same airport at the same time. (Hey, United is one of the last lounges to offer free drinks – It’s worth it!)
I do a TON of corporate and conference keynoting, ranging from local PRSA conferences, all the way to multi-thousand person mega-trade shows, where I usually try and swipe someone else’s name badge and then ask people what they think of the keynote. That’s always fun, and it’s yet to get me into that much trouble.
Boards: I sit on several advisory boards and councils, some of the more fun ones include NASA, and the ScotteVest, hands down, the best travel clothing out there. In late 2010, on a dare (and to raise money for Best Friends Animal Society,) I spent four days in Asia armed with no baggage – nothing but my ScotteVest jacket, which held everything I needed. It was pretty cool!
I’m also an angel investor, with investments in several start-up web, advertising, and social media companies. 2011 finds me, strangely enough, executive producing a movie, as well. (Because that’s not strange or anything. Stay tuned to my blog for more details on that – It’s actually been rather fun so far!
Finally… Here are the multitude of ways to find me:
Any other questions? Feel free to ask me.
Lastly, for no apparent reason, here’s a photo of me holding a Koala. I find myself needing to say that I’ve lost over 25 pounds since that photo was taken in early 2010.
Finally – I know that much like wearing spandex, having an audience anywhere (Facebook, Twitter, TV, etc.) is a privilege – not a right. With that said, thanks for visiting – I promise to try and keep it worth your while!
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