http://shankman.com/the-real-problem-with-the-motrin-ads/ Wed, 10 Mar 2010 14:48:13 -0500 http://wordpress.org/?v=2.8.4 hourly 1 http://shankman.com/the-real-problem-with-the-motrin-ads/comment-page-2/#comment-9205 Government 2.0: How Social Media Could Transform Gov PR | Mark Drapeau Mon, 17 Aug 2009 23:41:12 +0000 http://shankman.com/?p=1022#comment-9205 [...] at the recent “Motrin Moms” controversy, which has been written about extensively here, here, and here. Briefly, Motrin failed to keep abreast of negative public reaction to an online [...] [...] at the recent “Motrin Moms” controversy, which has been written about extensively here, here, and here. Briefly, Motrin failed to keep abreast of negative public reaction to an online [...]

]]> http://shankman.com/the-real-problem-with-the-motrin-ads/comment-page-1/#comment-7527 Author Marketing Experts, Inc. » How Mom Got Back at Motrin Thu, 05 Mar 2009 03:25:30 +0000 http://shankman.com/?p=1022#comment-7527 [...] campaign? Check it out: http://parenting.blogs.nytimes.com/2008/11/17/moms-and-motrin/ and http://shankman.com/the-real-problem-with-the-motrin-ads/ addthis_url = 'http%3A%2F%2Famarketingexpert.com%2Fameblog%2F%3Fp%3D378'; addthis_title = [...] [...] campaign? Check it out: http://parenting.blogs.nytimes.....nd-motrin/ and http://shankman.com/the-real-p.....otrin-ads/ addthis_url = ‘http%3A%2F%2Famarketingexpert.com%2Fameblog%2F%3Fp%3D378′; addthis_title = [...]

]]> http://shankman.com/the-real-problem-with-the-motrin-ads/comment-page-1/#comment-6302 Government 2.0: How Social Media Could Transform Gov PR (Mark Drapeau, Mediashift, 5/1/09) : Centro de Estudios de Medios Tue, 06 Jan 2009 13:34:48 +0000 http://shankman.com/?p=1022#comment-6302 [...] at the recent “Motrin Moms” controversy, which has been written about extensively here, here, and here. Briefly, Motrin failed to keep abreast of negative public reaction to an online [...] [...] at the recent “Motrin Moms” controversy, which has been written about extensively here, here, and here. Briefly, Motrin failed to keep abreast of negative public reaction to an online [...]

]]> http://shankman.com/the-real-problem-with-the-motrin-ads/comment-page-1/#comment-6293 Panic {RE}_Programming » Blog Archive » Government 2.0: How Social Media Could Transform Gov PR Tue, 06 Jan 2009 02:39:23 +0000 http://shankman.com/?p=1022#comment-6293 [...] at the recent “Motrin Moms” controversy, which has been written about extensively here, here, and here. Briefly, Motrin failed to keep abreast of negative public reaction to an online [...] [...] at the recent “Motrin Moms” controversy, which has been written about extensively here, here, and here. Briefly, Motrin failed to keep abreast of negative public reaction to an online [...]

]]> http://shankman.com/the-real-problem-with-the-motrin-ads/comment-page-1/#comment-5573 Crimson Hexagon » 3 ways for Johnson & Johnson to move forward, post #motrinmoms Mon, 24 Nov 2008 19:16:13 +0000 http://shankman.com/?p=1022#comment-5573 [...] video parodies appeared on Facebook, and the social media cognoscenti emerged to offer their counsel to the surprised brand managers. Motrin, to their credit, reacted quickly, pulling the [...] [...] video parodies appeared on Facebook, and the social media cognoscenti emerged to offer their counsel to the surprised brand managers. Motrin, to their credit, reacted quickly, pulling the [...]

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