Bad Pitch of the Day: SSPR

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I have no idea why anyone would possibly think this would be something I’d cover. It’s not related to PR. It’s not related to marketing. It’s not related to NYC Outdoors. It’s not related to outrageous PR stunts… Is there an angle that I’m missing?

Sorry to be a bother,

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Thanks,
[name redacted because I’m nice.]

Am I missing something here? Or is this simply a blind pitch, not targeted, and certainly not researched? If I’m missing something, tell me, and I’ll stand corrected. But I don’t think I am. The only POSSIBLE connection is for NYC Outdoors, in that I could listen to books as I run or workout or whatever. But that’s so thin, it’s anorexic.

And the greeting: “Sorry to be a bother,” – what’s that? You’re bothering me not because you’re pitching me, but because you’re pitching me without a clue as to why. That bothers me. By saying “Sorry to be a bother,” you’re already assuming that you’re bothering me. Had you pitched something on topic, trust me – you wouldn’t be.

Thoughts, anyone?

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